What is the point of clouds? We at Cloud Point see them as the most amazing by-products of nature - they dont need to be there! A mere gathering of water droplets formed from atmospheric processes can give rise to some of the most amazing shapes, forms and colours. But what we love about them most is they are ever changing. You will never see the same cloud twice and they are always different from one moment to the next. But thats what makes them special; impermanence.
Cloud Point gives you the opportunity to capture these moments, learn what clouds they are, and share this with others. Our mission is to create a platform where you can turn to appreciate nature in its ever-changing form, whilst contributing to science and hopefully learning something along the way.
Think also; what connects us to the world gone before our time? These days there are so few things that link us now. But when you consider it, youre looking at exactly the same forms and shapes your ancestors would have seen.
Clouds give us the calming, visual opportunity to pause and reflect. So next time you see a cloud, pause for a second and give thanks for all that has been, and is, and will be, under this incredible sky.
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